Everyone belongs here.

Becoming a member of The Kroc Center is much more than signing up for a health club or wellness center. This is a place where you will feel welcomed and supported no matter what your physical, educational, or social goals. Every person in our community is a critical component of The Kroc Center.

The Kroc Center provides children and families with opportunities to discover and develop their passions and talents within their own neighborhood. Join us today!

Members receive the following benefits and more!

• Indoor Waterpark and Aquatics Center

• Cardio Fitness and Weight Center

• Fitness Equipment Orientation

• Open Gym

• Group Fitness Classes

• Child Watch

• Family and youth events

• Performing Arts classes

• Sports Leagues

• Community groups

• Senior activities

• Personal training

• Church programs

• Summer camp

• Lifeguard & CPR certification

• Free community events

• Pickleball

• Bootcamp

• Aqua fitness classes

• Silver Sneakers

• Birthday parties

Income-Based Flex Rates Available!

Did you know we offer income-based flex rates? Click the button below to find an affordable membership that’s just right for you!

Monthly Base Rate

Individual Membership


Youth/Senior Membership


Adult +1 Membership


Senior +1 Membership


Family Membership


A registration fee is required for each membership type. Children 2 and under are included at no cost.
*All individuals included in the Membership Plan must reside in the same household. The Kroc Center accepts cash, check, Visa, MasterCard, Amex and Discover. The Kroc Center reserves the right to change schedules, pricing, programming, and guidelines. When changing membership status, fees may apply.
*Family Membership Plan includes 2 adults and up to 4 youth. Each additional member is $10 per month.

Ask about our Military and First Responder discounts!

See Family Membership definitions in Membership Policies.

Insurance-based memberships


SilverSneakers® is a benefit for seniors that comes FREE with qualifying Medicare health plans, giving members unlimited access to fitness locations across the country. From weights and machines to group classes led by instructors trained in senior fitness, we have something for everyone at all levels of ability


Interested in taking fitness classes designed for your needs? As a member of Medicare Advantage or Medicare Supplement plan, you may be eligible for a no-cost or low-cost membership to The Kroc Center through the Silver&Fit program! The Silver&Fit program is available to people who are Medicare-eligible and have purchased Medicare Advantage or Medicare Supplement coverage that includes the Silver&Fit Healthy Aging Exercise program as an added benefit.

Renew Active/One Pass™

One Pass™ gives you everything you need for a healthy body and mind with the convenience of a single program. It goes beyond a gym membership, supporting optimal physical, mental, and social health — all at no additional cost to eligible Medicare and Medicaid plan members.

Call us at 757.622.KROC or email ashlee.allen@uss.salvationarmy.org.


Partner with The Kroc Center and become part of a new kind of community center. In keeping with the mission of The Salvation Army, our vision is to inspire people to realize their potential through experiences that transform lives. Our Kroc Corporate Connections Program offers your company/organization the benefits of a wellness center and corporate event center, all under one roof.

We are happy to offer this program, strengthening your organization through encouraging employees and enriching their lives.

When joining our Corporate Connections Program, your business/organization and employees will enjoy:

• Lunch & Learn Presentations
• Free one day pass to “try out” The Kroc Center
• Waived joining fee
• Discount on membership fees (90-day registration period)
• 5% off corporate events
• Recognition on The Kroc Center website

Request Information